PI LAW

You spend $15K/mo on ads.

Rex makes sure every lead converts.

$247

Avg cost per lead

18s

Response time

78%

First-responder wins

Your $300 Google click just went to voicemail at 11pm. The firm that responds first wins 78% of the time. Rex runs a full live intake: qualifies the case, assesses severity, collects evidence photos, estimates value, and books the consultation. Your competitor is still on voicemail.

Live Lead Capture

Response: 18sCASE QUALIFIED

SMS Conversation

I was in a car accident on the 405. The other driver ran a red light. I don't know what to do.

I'm so sorry — that's terrifying. Are you safe right now? Any injuries that need immediate attention?

Neck pain and my shoulder. I went to urgent care.

Good — urgent care documentation is critical for your case. Can you send photos of the accident scene and the other driver's insurance card?

LIVE GUIDANCE

3 photos sent

RECEIVED · STORED SECURELY

Got them — saved to your case file. State Farm, CHP report confirmed. Attorney Caldwell has a slot tomorrow 11 AM.

CASE QUALIFIED

11am please.

Confirmed — tomorrow 11:00 AM. K Law will prep you tonight. Focus on healing.

BOOKED

Case Intelligence — Auto-Extracted

CASE TYPE

Motor Vehicle Accident

SEVERITY SCORE7.5 / 10

AUTO-EXTRACTED DATA

Neck injuryShoulder injuryState FarmCHP report ✓Photos: 3Fault: other driverUrgent care visit11pm occurrence

AD ATTRIBUTIONgclid: Cj0KCQjw..._BwEutm: google / cpc / pi-accident-405

ESTIMATED CASE VALUE

$75K – $150K

CONSULT BOOKED · ATTORNEY CALDWELL · THU 11 AM

Live case qualification

Not a form — a real conversation. Assesses injury, severity, insurance, fault, and estimates case value. Attorneys get pre-qualified cases.

Evidence via MMS

Accident photos, insurance cards, police reports — collected mid-conversation, stored in the case file. No portal needed.

Real-time guidance

"Good that you went to urgent care — that documentation is critical." Empathetic, trauma-aware, always steering to consult.

Full ad attribution

Every lead carries gclid + UTM. Know exactly which $300 click became a $150K case.

Ruby: Retention Engine

1-hour + 4-hour + 24-hour drip for unconverted leads

Weekly nurture for prospects still choosing

Case timeline check-ins

Post-resolution referral outreach

Stop losing leads See Rex handle a PI intake →90-day guarantee — leads recovered or full refund

MED SPA

$600 lost per missed inquiry.

Rex books while you sleep.

$600

Lost per missed inquiry

$1.2K

Weekly no-show cost

4 mo

Rebook cycle

Someone texted about lip filler at 9:47pm. Your competitor replied. You didn't. That's not one lost appointment — it's $2,600/year walking out the door. Rex covers all 7 channels, 24/7.

7-Channel Booking · After Hours

+$650 RECOVERED

SMS · 9:47 PMAfter hours

Hi! Do you have availability for lip filler this week?

Hi Sarah! Welcome to Star Beauty. Are you a new or returning client?

New! Never had it done before.

Exciting! Dr. Rivera has Friday at 1 PM and 3:30 PM — both include a complimentary consult. Which works?

SLOT FOUND

Friday 1pm perfect!

You're booked! Sending confirmation and pre-care guide now.

BOOKED · PRE-CARE SENT

REVENUE RECOVERED

$650

Lip filler package · New client acquired at 9:47 PM

CHANNELS COVERED

SMSVoiceWebchatInstagramEmailGoogleWhatsApp

NO-SHOW RECOVERY

Missed appt → Rex texts at minute 7

40% recovery rate

LIFETIME VALUE

$650 × 3 rebooks/yr = $2,600/yr

7-channel booking

SMS, voice, webchat, Instagram, email, Google, WhatsApp. Your menu, your availability, booked in seconds.

Injector-aware routing

Rex knows who does Botox, filler, and laser. Routes to the right provider automatically.

No-show recovery

Missed appointment? Rex texts at minute 7 with a reschedule offer. 40% recovery rate.

After-hours prime time

62% of inquiries happen after 6pm. Rex turns every one into a booking.

Ruby: Retention Engine

Treatment cycle auto-reminders

Day-44 lapsed client win-back

Birthday outreach

Post-treatment follow-up + reviews

Stop losing revenue See Rex book a HydraFacial →90-day guarantee — $1K recovered or full refund

MEDICAL · HIPAA HIPAA · SOC 2

Every missed call is $2,400 gone.

Rex does intake in 3 minutes.

$2,400

Per missed patient

3 min

Avg completion

Paper forms

Patients snap their insurance card — AI reads every field. They tap symptoms on a body map. Dictate complaints by voice. Sign consent electronically. Complete intake in 3 minutes. Zero paper. Zero errors.

HIPAA-Compliant Digital Intake

Avg completion: 3 min · Zero paper

Insurance

Photo ID

History

Symptoms

Consent

Review

Insurance Card · AI Auto-CaptureOCR ✓

FRONTBACK

EXTRACTED FIELDS

PlanPPO Gold

Member847-291-0043

GroupGRP-4421

Copay$30

CarrierAetna

AUTO-FILLED

Symptoms · Interactive Body Map

CHIEF COMPLAINT

"Lower back pain, gets worse sitting at desk"

SEVERITY

7/10

DURATION3 weeks

VOICE INPUT

TRANSCRIBING...

Medical History · Voice-EnabledCONDITIONS

High Blood PressureArthritisDiabetesHeart Disease

MEDICATIONS (voice)

Lisinopril 10mg daily, Ibuprofen as needed

ALLERGIES

Penicillin — Rash

Electronic Consent + Signature

HIPAA Privacy Notice

Treatment Consent

Financial Responsibility

SIGNED ✓

Initials confirmed

Intake Complete

3 min 12 sec · All fields captured · HIPAA-compliant · Ready for provider

Upload existing forms → auto-import

Auto-capture insurance + ID

Snap a photo — AI Vision reads plan, member ID, group, copay, carrier. Auto-fills everything. Nobody's done this for intake.

Body map + voice input

Tap where it hurts. Rate severity. Dictate symptoms. Richer clinical data than any clipboard.

E-signatures + consent

HIPAA, treatment, financial — signed on-screen. Initials captured separately. Legally binding, instantly stored.

Ingest existing forms

Upload your PDF or Excel — Rex auto-imports fields and builds the digital version. Switch in minutes.

Ruby: Retention Engine

Annual checkup recall

Post-visit care follow-ups

90-day reactivation

No-show recovery

Modernize your intake Try the digital intake demo →90-day guarantee — patients recovered or full refund

FITNESS

68% of leads go cold in 2 hours.

Rex books while you train.

68%

Leads cold in 2hrs

40%

Drop per hour delay

$150

Per missed slot

You're mid-session when an Instagram DM asks about pricing. By the time you check, they've signed up somewhere else. Rex handles it in real-time — understands goals, matches schedule, books the assessment.

Instagram DM → Booked in 45 Seconds

While you were mid-session

Instagram DM

Hey I want to get in shape but I always quit after 2 weeks lol

That 2-week thing is super common — it's almost never motivation, it's the program. What's your schedule like?

9-5, mornings or evenings.

What's the main goal — lose weight, build muscle, or just feel better?

Lose weight. About 30 lbs over.

Totally achievable. Dan's first session is a free 45-min assessment — zero pressure. Tuesday 6 AM?

LEAD QUALIFIED

Let's go.

Booked — Tuesday 6 AM with Dan. He'll text you tonight. Just show up honest.

ASSESSMENT BOOKED

TIME SAVED

45 sec

Lead qualified + assessment booked while you trained your 8am client

LEAD PROFILE · AUTO-CAPTURED

GoalLose 30 lbs

ScheduleMorning preferred

ExperienceBeginner — quits at 2 weeks

BarrierCommitment / consistency

CHANNELS COVERED

Instagram DMSMSWhatsAppWebchat

Goal-first conversations

Rex asks about goals before pitching. The conversation adapts to what they actually need.

Zero-friction booking

Free assessment removes commitment barrier. Matched to their schedule in seconds.

Multi-channel coverage

Instagram DM, SMS, WhatsApp, webchat — wherever they reach out. Never miss a lead mid-session.

Smart pricing handling

Addresses pricing without scaring leads. Focuses on value and the free first step.

Ruby: Retention Engine

Missed-session follow-up in 30 min

30/60/90-day milestones

2+ week dropout win-back

Referral prompts after progress

Get more clients See Rex convert an IG lead →90-day guarantee — bookings recovered or full refund

Every missed call
is money you already spent.

You spend $15K/mo on ads.

Rex makes sure every lead converts.

$600 lost per missed inquiry.

Rex books while you sleep.

Every missed call is $2,400 gone.

Rex does intake in 3 minutes.

68% of leads go cold in 2 hours.

Rex books while you train.

If your business takes appointments,
Rex is already built for it.

Every missed callis money you already spent.

You spend $15K/mo on ads.

Rex makes sure every lead converts.

$600 lost per missed inquiry.

Rex books while you sleep.

Every missed call is $2,400 gone.

Rex does intake in 3 minutes.

68% of leads go cold in 2 hours.

Rex books while you train.

If your business takes appointments,Rex is already built for it.

Every missed call
is money you already spent.

If your business takes appointments,
Rex is already built for it.