Ruby · Relationship Engine

Rex got them in.
Ruby keeps them.
Every one.

Acquisition without retention is a leaky bucket. Ruby watches every client relationship and acts the moment something happens — a missed appointment, a lapsed visit, a birthday, a great result. The right message, in your voice, at exactly the right time. You do nothing.

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Ruby · Client Intelligence · Riverside Aesthetics
Idle
SM
Sarah M.
47 days since last visit
Monitoring
JK
Jennifer K.
Birthday: Feb 28th
Monitoring
MT
Marcus T.
No-showed last Tuesday
Monitoring
LR
Lisa R.
First visit 14 days ago
Monitoring
DC
David C.
3-star review detected
Monitoring
5 clients · Triggers detected
35%
of clients gone in 90 days without follow-up
$120K/yr lost
That's 1 in 3 clients you paid to acquire, quietly booking somewhere else. Ruby reaches out at day 45 — before the decision is made.
24%
industry no-show rate, mostly unrecovered
$156K/yr lost
6 empty slots a week. Ruby texts the no-show at day 3, warm tone, no pressure — and books them back.
0
staff messages sent by Ruby per month
fully automated
Ruby handles every follow-up, every review request, every re-engagement. Your team stays focused on the clients in the chair.
What Ruby Watches

Not a scheduler.
A relationship
that never forgets.

Ruby watches client behavior and reacts the moment something real happens. Every trigger is earned — by what the client actually did or didn't do. Every message sounds personal because it is. No templates, no blasts, no guesswork.

No Booking in 45+ Days
Ruby reaches out in your voice before the client has decided to leave. Personal, not a blast.
No-Show Last Week
3 days later, warm follow-up. Reschedules before they book somewhere else.
Cancelled Appointment
48 hours after cancellation, Ruby checks in and catches them before they disappear.
First-Time Visitor
A 3-part nurture sequence over 2 weeks turns a first-timer into a regular.
Birthday & Anniversary
Sent automatically every year. A personal touch your staff will never remember to do.
Post-Visit Review Loop
24hrs after: "How was it?" Good → Google link. Bad → owner alert only.
VIP Loyalty Moments
"You're one visit away from a free add-on." Timed precisely. Not buried in an app.
Brand Voice Memory
Ruby reads the last 8 messages before writing the next one — and never repeats a phrase or offer.
Setup

Live in 24 hours.
First client
re-engaged by Thursday.

01
Connect your booking platform
Ruby reads your client list, visit history, and appointment data. Works with Vagaro, Mindbody, Jane App, Google Calendar, and more.
02
Answer 5 questions about your voice
Services, pricing, personality, what makes your business different. Ruby writes like you — not like a robot.
03
Ruby maps your client base
Every client gets a relationship profile. Lapsed, VIP, new, no-show, birthday this month. Ruby knows them all.
04
Triggers fire automatically
No-show follow-up, lapsed re-engagement, post-visit review requests, birthday messages — Ruby handles it all, every day. Ruby matches the language the client prefers — responding in Spanish, French, Arabic, or any of the 9 supported languages automatically.
05
Ruby can also follow up via voice call
Same warm tone, same timing rules, same language detection — delivered as a voice call when a text alone isn't enough.
06
You see every conversation
Dashboard shows exactly what Ruby sent, who responded, and what revenue came back. Full visibility, zero effort.
Revenue Recovery

Dormant clients.
Three messages.
One click.

Ruby identifies which clients need to hear from you and writes three campaign variants in your voice. You pick one and send. No copywriting, no scheduling, no guesswork.

Lapsed 60+ days23 clients
No-Shows Unrescheduled8 clients
High-Value Fading5 clients
Ruby wrote 3 variants · Lapsed 60+ days
Send to 23 clients
Variant A

Hey [name] — it's been a couple months since your last Botox with [provider]. Your results are probably ready for a refresh. I have a couple spots this week if you want first look. 💉

Selected
Variant B

[name], just checking in — you're right around the time most clients come back for a touch-up. No pressure, just wanted you to have first access before the week fills.

Variant C

Hi [name] 👋 It's been a while! [provider] mentioned missing you. Two spots left this Thursday and Friday if either works.

Variant A → 23 lapsed clients · est. $4,600 recoverable
Send →
See Ruby work on your clients

How many lapsed clients
do you have right now?

Drop your email — we'll show you exactly what Ruby would say to bring them back.