Technology

The stack behind
the magic.

Rex and Ruby aren't chatbots bolted onto your business. They're a purpose-built AI stack — conversation engine, multi-channel messaging, real-time booking, and retention intelligence — designed from the ground up for service businesses.

AI Engine

Conversation intelligence that sounds like you

Rex and Ruby run on a proprietary conversation engine fine-tuned for service businesses. It reads your past messages, matches your tone, detects intent — booking, question, objection — and responds in your voice. Not a chatbot. Not a script. A teammate.

18s
Avg response time
9
Languages supported
3x
Message variants per campaign
Channels

Eight channels. One inbox. Zero missed leads.

SMS, email, Instagram DM, Facebook Messenger, webchat, WhatsApp, voice calls, and TikTok — all routed to a single conversation thread. A client calls at 9 PM. Rex picks up, books the appointment, and you see it Monday morning. Voice cloning makes Rex sound like your front desk.

8
Channels connected
24/7
Always-on coverage
99.97%
12-month uptime
Booking Engine

Rex books directly into your calendar

Rex reads live availability from your booking platform — Vagaro, Acuity, Jane, Mindbody, Boulevard, Google Calendar, or the free RexRuby Calendar — and writes confirmed appointments directly. No "someone will call you back." No double-booking. No human needed.

10+
Platforms supported
0
Double-bookings
55%
No-show recovery rate
Retention Engine

Ruby catches clients before they drift

Day 44 is the cliff. That's when most clients stop coming back — not because they're unhappy, but because life gets busy. Ruby watches every client, detects the drop-off window, and sends a personal check-in that sounds like you wrote it. 5.4% come back. Industry average: 0.8%.

Day 44
Churn detection window
5.4%
Reactivation rate
6
Automated triggers
99.97%
Uptime (12-month avg)
Multi-region, auto-failover
<200ms
API response time
Edge-optimized routing
0
Data shared with third parties
Your data stays yours
256-bit
AES encryption
At rest and in transit
Built-in compliance

Compliant by default.
Not bolted on.

TCPA compliant

Opt-in verification, instant STOP processing, consent tracking on every message.

HIPAA ready

PHI detection, encrypted storage, BAA included. Medical and dental tiers are compliant from day one.

A2P 10DLC registered

Carrier-approved messaging. No spam filters. No blocked numbers. Your messages actually arrive.

SOC 2 infrastructure

Multi-region deployment, encrypted at rest and in transit, audit trails on every conversation.

How it works

Lead comes in. Revenue comes out.

01

Lead reaches out

Call, SMS, Instagram, webchat, email — any channel, any hour.

02

Rex responds in 18s

Detects intent, answers questions, and books the appointment.

03

Client shows up

Confirmation + reminder sent. 55% of no-shows get rebooked.

04

Ruby retains

Day 44 check-in brings them back. 5.4% rebook automatically.

See the stack in action.

Call Rex right now. He picks up in one ring. Then sign up and go live in 10 minutes.